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GLP-1 · For brand owners

A GLP-1 weight-management brand launch pathway.

This is a B2B page for businesses. We coordinate an approved launch pathway with the telehealth platform partner. Availability is gated by product, state, clinical and platform approval, and no brand is guaranteed eligibility.

See the planTry the calculator

The pathway

Launch stages.

  1. 01

    Fit and intake

    We review your brand, target states and readiness through a B2B inquiry.

  2. 02

    Platform review

    The platform partner reviews your brand for the program. Product, state, clinical and platform approval all gate availability.

  3. 03

    Brand and storefront build

    For approved brands, we deliver the brand kit and manage storefront configuration with the platform partner.

  4. 04

    Storefront QA

    We review the branded experience with you before patients see it.

  5. 05

    Growth

    Eligible ad channels, creative and creator programs run once each platform's own requirements are met.

The plan

$4,000 setup, then $4,000/month.

  • Setup

    $4,000

    one-time · agency fee

    • Website and partner storefront setup coordination
    • Direct platform onboarding coordination
    • Brand kit build and domain setup
    • Product sourcing and fulfillment coordination with the pharmacy and platform partners
    • Certification coordination with the platform partner
    • Storefront QA before launch
  • Monthly management

    $4,000

    per month, after setup · agency fee

    • About 10 ad creatives per month in total across eligible Meta (Facebook/Instagram), TikTok and Google channels
    • Paid media setup, management and optimization
    • Affiliate and creator operations
    • Ongoing storefront and platform coordination
    • Weekly reporting

One all-in agency plan for one GLP-1 telehealth brand: Peptado runs the work from brand kit to growth. Creative counts and channels are subject to ad account, program and destination approvals.

Separate from Peptado's agency fee

  • Platform and processing

    Illustrative 6.9% partner platform/processing rate on collected revenue, subject to signed terms. Not a guaranteed rate and not part of Peptado's fee.

  • Pharmacy, clinical and vendor costs

    Medication, dispensing, shipping, clinical consults and other vendor charges are separate, as applicable under the partner's terms.

  • Ad spend and creator payouts

    Media budgets and creator or affiliate payouts are funded by your business and are not included in the retainer.

See how these costs shape a GLP-1 example
  • Agency fees cover Peptado's services only. No inventory, medication, dispensing or patient services are included in the retainer.
  • Peptado never takes patient payments; patient checkout runs through the platform partner.
  • Signed terms govern. Approvals for programs, states, ad accounts and destinations are never guaranteed.

A to Z

Who's responsible for what.

  1. A

    You

    • Brand name, logo and colors
    • Business decisions and approvals
    • Ad spend and creator payout budgets
  2. B

    Peptado

    • One point of contact for every workstream
    • Website build, domain setup, storefront launch and platform onboarding
    • Brand kit and certification coordination
    • About 10 ad creatives/month, paid media, affiliates and creators
  3. C

    Platform partner

    • Hosted certified patient storefront (eligible brands)
    • Patient checkout, renewals and support as applicable
    • Holds its own certification
  4. D

    Independent clinicians

    • Patient consultations
    • All prescribing decisions
    • No prescription is guaranteed
  5. E

    Licensed pharmacy partner

    • Supplies and dispenses when prescribed
    • Ships to patients
    • Subject to program and state approval

B2B contribution calculator

Model a GLP-1 brand's monthly contribution.

Example mode · illustrative only

$0$500
010,000

One modeled order per patient per month.

Gross collected / month

$250,000

Modeled monthly contribution

$137,750

Annualized run rate

$1,653,000

12 × monthly, assumptions held constant

Where each order goes

  • Processing fees$17,250 · 6.9% · $17/order
  • Medication and shipping$75,000 · 30.0% · $75/order
  • Clinical (captured)$20,000 · 8.0% · $20/order
  • Modeled contribution$137,750 · 55.1% · $138/order
Assumptions(open to edit)

Illustrative default 30%.

Example $20.

Example $20.

Optional. Default $0.

CRM, agency, media, review and other costs. Default $0.

Held as restricted cash; never subtracted.

Not included unless you enter it

Agency fees, ad spend, CRM, creator talent, refunds and losses default to $0. Renewals, SKU costs, review cadence and contract fees vary by program—add any extra review costs to recurring costs.

This is an example business model for brand owners, not an earnings promise, a net-profit figure, patient pricing or a quote. Signed terms with the platform partner and Peptado govern. Nothing you enter is saved or sent unless you choose “Discuss this scenario” and submit the inquiry.

Prefer a full-page view? Open the calculator or .

Boundaries

What this page is—and isn't.

  • We don't sell to patients, list medications or show prescription pricing.
  • Clinical decisions belong to independent licensed clinicians; no consultation or prescription is guaranteed.
  • Where compounded medications are involved, they are not FDA-approved and require an applicable lawful basis determined by the clinician, pharmacy and platform.
  • We make no outcome, safety or equivalence claims and never represent a product as FDA-approved unless it is.

Interested in a GLP-1 brand?

Send a B2B inquiry and we'll discuss eligibility and next steps.

Telehealth pricing

Notes from the Peptado team

Occasional, practical reading on launching and running a research brand. Why subscribe?